Book review: Consumer tribes in tourism : contemporary perspectives on special-interest tourism / ed. by Ch. Pforr, R. Dowling, M. Volgger. – New York : Springer, 2021. – 268 p.
Book review: Consumer tribes in tourism : contemporary perspectives on special-interest tourism / ed. by Ch. Pforr, R. Dowling, M. Volgger. – New York : Springer, 2021. – 268 p.
Based on the ideas of M. Maffesoli and the concept of
neotribalism, the book under review describes new forms of contemporary tourism. The complexity and diversity of tourist
segments from the point of view of consumer neotribes are shown.
Keywords
mass consumption; special interest tourism; neotribalism, consumer tribes.